Who We Are
How We Operate

Why Gravitas


New Market Entry

Asia is home to some of the fastest growing economies in the world. China, in particular, is not only a global manufacturing center, but also the home of middle class consumers whose numbers are expanding at an unprecedented pace. For companies wanting to take advantage of this 21st century opportunity, but aren’t to sure how to go about it, the Gravitas Partners have the skills and experience to help create and implement effective plans of action.

We can identify and prioritize opportunities. We can help you with supply and distribution. We also are able to identify potential acquisition targets and joint venture partners and successfully handle your negotiations. Business modeling, market research, marketing plans, branding programs, product launches, advertising campaigns, regulatory and financial advice, human resource solutions… the Gravitas Partners have been successfully providing companies in Asia with solutions such as these for over 20 years.

Some of the ways we do this:

Market scan and portfolio suitability check Comparison & recommendation of market entry business model options
Channel segmentation and structure analysis Joint venture partner identification, evaluation & negotiation
Distribution & channel strategy analysis Sourcing option reviews
Competitive appraisal & strategies Launch strategies
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