Marketing and Branding
Gravitas partners have for many years worked with companies in Asia to create and strengthen their brands. With the competitive edge of strong brands our clients have been able to optimize their marketing results by increasing their pricing power, distribution clout, customer loyalty and brand equity. Market analysis, brand direction recommendations, internal "buy-in" programs and external communications all are part of the process.
There are many tools we have at hand to create and manage your brand message to all of your marketing constituencies including consumers, businesses, employees, investors and government institutions.
From advertising and public relations to customer relationship management and e-commerce... from promotions and events to government lobbying efforts, Gravitas can help you identify opportunities, devise strategies, create effective programs and then bring them to life via traditional and digital platforms.
Some of the ways we do this: